Episode 7 - Martin Kruger discusses Cricut’s impressive cutting machines

Episode 7 - Martin Kruger discusses Cricut’s impressive cutting machines

Cricut Website:
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Cricut Facebook Group “Cricut Family South Africa”:

Cricut Where To Buy:

Martin Kruger is the Head of Middle East and Africa at Cricut, which is a leading brand of cutting plotters and machines. Kruger is an experienced international sales manager who has a proven track record across sales leadership, building successful organisations and teams, as well as go-to-market strategy creation and execution.

In this What’s Next interview, Kruger discusses what the Cricut brand represents and how its products work. He unpacks the fact that Cricut’s cutting devices have a broad target market, and explains what sets these cutters apart from their competitors. Kruger then explains that while Cricut has recently launched in South Africa, it has a much longer history globally, before outlining the current and future plans for Cricut in South Africa.

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What's Next with Aki Anastasiou Season 4 is here! If you're passionate about IT, telecommunications, or just technology, then this series is for you. Join Aki as he navigates the IT and telecommunications space with interviews featuring South Africa’s top IT and telecommunications executives.

This season is sponsored by Infobip and will feature discussions with top South African technology leaders. To get your company or executive featured on “What’s Next with Aki Anastasiou”, contact Cara Muller at